Privacy Policy

Effective Date: 01 August 2025.

Last Updated: 01 August 2025.

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1. Introduction

DECISION TREE ANALYTICS AND SERVICES PRIVATE LIMITED (“DecisionTree”, “we”, “our”, or “us”) is committed to safeguarding the privacy and security of your personal data. This Privacy Policy explains how we collect, use, disclose, transfer, and store your information when you interact with us via our website www.decision-tree.com.

We recognize the importance of your privacy and are fully dedicated to transparent data handling practices that uphold your rights.

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2. Purpose

This Privacy Policy reflects our commitment to ensuring compliance with applicable data protection regulations, including the Information Technology Act, 2000 (India), and, where applicable, international frameworks such as GDPR.

This policy applies to all DecisionTree employees, vendors, service providers, and partners who interact with the website and process personal data on our behalf. Failure to comply may result in regulatory action or reputational damage, and any breach will be taken seriously.

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3. Scope

This Privacy Policy applies to all visitors who access or use our website and provide personal data through contact forms or other interactions. It does not govern the practices of third-party websites linked from our platform. We encourage you to review the privacy policies of such websites before sharing any personal information.

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4. What Personal Data We Collect

a. Data You Provide Voluntarily

We collect personal data that you provide when filling out forms or communicating with us through the website. This includes:

• First and last name
• Company name
• Business email address
• Contact number
• Job title (if provided)
• Inquiry or message details
  
  

b. Data We Collect Automatically

When you browse our website, we may automatically collect:

• IP address and general location
• Browser and device type
• Pages visited and time spent
• Operating system and error logs
• Usage statistics and user behavior analytics
  
  

This data is anonymized where possible and helps us enhance website functionality and user experience.

c. Cookies and Tracking

We use cookies and similar technologies to personalize content, analyze user activity, and track website interactions. You may manage cookie preferences through your browser settings.

For more details, refer to our Cookie Policy.

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5. How We Keep Your Personal Data Secure

We implement a combination of physical, technical, and organizational measures to protect your personal data against unauthorized access, misuse, or loss. These include:

• HTTPS and data encryption
• Role-based access control
• Security audits and monitoring
• Controlled data retention and disposal processes
  
  

We ensure that any third-party data processors act only per our instructions and contractual obligations.

For Minors

Our website is not intended for children under the age of 13. We do not knowingly collect or process personal data of minors. If you believe we have received such data inadvertently, please contact us, and we will take immediate action to delete it.

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6. How We Share and Disclose Your Personal Data

We do not sell or trade your personal data. However, we may share it with:

• Internal teams across DecisionTree for business continuity
• Legal authorities, if required by applicable law or judicial process

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We may also use Analytical tools (like Google Analytics) to understand user behavior and website performance. The tool may process this data in the United States under its privacy framework. You can opt out by using browser add-ons.

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7. Use of Data for Other Purposes

We only use your personal data for the purposes described in this policy. Should we need to process your data for any additional purposes, we will inform you prior to that processing and seek appropriate consent if required.

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8. Data Retention

We retain your personal data only as long as necessary to fulfill the purpose it was collected for, comply with legal requirements, or for archival and audit purposes. Retention periods may vary depending on jurisdiction and business needs.

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9. Automated Decision-Making

We do not use your personal data for any automated decision-making that produces legal or similarly significant effects.

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10. External Website Links

Our website may contain links to external third-party sites. We do not control or endorse these sites and are not responsible for their privacy practices. You should review their policies before sharing any information.

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11. Your Rights (Subject to Applicable Laws)

Depending on your jurisdiction, you may have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate or incomplete data
• Request deletion of your data under certain conditions
• Restrict or object to processing
• Request data portability in a structured format
• Withdraw consent where processing is based on consent
  
  

To exercise these rights, contact us at info@decision-tree.com. We will respond in accordance with applicable laws.

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12. Reporting Concerns or Breaches

If you believe your personal data has been misused, or you wish to raise a complaint or exercise your data rights, please contact our privacy team at:

Email: info@decision-tree.com
Subject: "Privacy Inquiry / Data Breach / Data Rights"

All concerns will be investigated promptly and in accordance with legal requirements.

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13. Changes to This Policy

We may revise this Privacy Policy from time to time. Updates will be posted on this page along with the effective date. Your continued use of the website constitutes acceptance of the updated policy.

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14. Contact Us

For any questions or clarifications related to this policy:

Email: info@decision-tree.com
Address:
DecisionTree Analytics & Services Private Limited
20th Floor, Magnum Global Park, Golf Course Ext Rd, Sector 58, Gurugram, Haryana 122011, India

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